THE EFFECT OF ATTITUDE TOWARDS ENTREPRENEURSHIP, SUBJECTIVE NORMS, PERCEIVED BEHAVIORAL CONTROL FOR ENTREPRENEURSHIP ON ENTREPRENEURIAL INTENTION AMONG BUSINESS MANAGEMENT STUDENTS IN UNIVERSITAS ATMA JAYA YOGYAKARTA

Levina, Yiyin (2018) THE EFFECT OF ATTITUDE TOWARDS ENTREPRENEURSHIP, SUBJECTIVE NORMS, PERCEIVED BEHAVIORAL CONTROL FOR ENTREPRENEURSHIP ON ENTREPRENEURIAL INTENTION AMONG BUSINESS MANAGEMENT STUDENTS IN UNIVERSITAS ATMA JAYA YOGYAKARTA. S1 thesis, UAJY.

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Abstract

The main purpose of this research is to know the entrepreneurial intention among final year Business Management Students in Universitas Atma Jaya Yogyakarta. Theory Planned Behavior which is consists by three elements, they are attitude, subjective norms, and perceived behavioral control is used to measure the entrepreneurial intention. This research is use online questionnaire to collect the data, which is distributed to 106 respondents. The analysis method in this research is multiple regression analysis, one-way ANOVA analysis, and independent T-test analysis. The results of this research show that attitude towards entrepreneurship has positive impact on entrepreneurial intention, subjective norms has positive impact on entrepreneurial intention, perceived behavioral control for entrepreneurship has positive impact on entrepreneurial intention, there is no difference between male students and female students on entrepreneurial intention, and there is no difference between students in batch 2012, 2013, 2014.

Item Type: Thesis (S1)
Uncontrolled Keywords: Theory planned behavior, attitude towards entrepreneurship, subjective norms, perceived behavioral control for entrepreneurship, entrepreneurial intention.
Subjects: Business Management > International Business
Divisions: Fakultas Ekonomi > Manajemen Internasional
Depositing User: Editor UAJY
Date Deposited: 28 Mar 2019 02:02
Last Modified: 28 Mar 2019 02:02
URI: http://e-journal.uajy.ac.id/id/eprint/17808

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