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Ijan, Monesta Cici and Ellyawati, Jeanne (2023) The Influence of Content Marketing and e-WOM on Purchase Decisions in TikTok Social Media. Research Inventy: International Journal of Engineering And Science, 13 (7). pp. 85-96. ISSN 2319-6483
Ijan, Monesta Cici (2023) PENGARUH CONTENT MARKETING DAN E-WOM PADA KEPUTUSAN PEMBELIAN DI MEDIA SOSIAL TIKTOK. S2 thesis, Universitas Atma Jaya Yogyakarta.