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Maharani, B.R.Aj Koes Lupita (2013) EVENT BRAND ACTIVATION BOBO FAIR 2012 “JOURNEY TO THE WORLD”. Jurnal Ilmu Komunikasi. pp. 1-15.
Maharani, B.R.Aj Koes Lupita (2013) EVENT BRAND ACTIVATION BOBO FAIR 2012 “JOURNEY TO THE WORLD” (Studi Kasus pada Event 10 Years Bobo Fair “Journey to The World” periode 4 – 8 Juli Tahun 2012 di Jakarta Convention Center dalam Meningkatkan Brand Loyalty Majalah Bobo). S1 thesis, UAJY.