E-Journal Universitas Atma Jaya Yogyakarta

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Items where Author is "Petrus, John Engle"

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Thesis

Petrus, John Engle (2019) PENGARUH IKLAN DAN BRAND IMAGE TERHADAP MINAT BELI KONSUMEN, DENGAN BRAND IMAGE SEBAGAI VARIABEL MEDIASI(Studi Pada Calon Konsumen Shampoo Dove ). S1 thesis, Universitas Atma Jaya Yogyakarta.

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