Tanggung Jawab Sosial Perusahaan dalam Program Kampanye Sosial

Sulistyaningtyas, Ike Devi (2006) Tanggung Jawab Sosial Perusahaan dalam Program Kampanye Sosial. Jurnal Ilmu Komunikasi, 3 (1). pp. 61-72. ISSN 1829-6564

Text tanggung jawab sosial1.pdf Restricted to Registered users only Download (896kB)

Abstract

Corporate social responsibility as a paradigm establish and became an importantc roles of business entities. Corporate social responsibility activities is placed and mixing between organization’s goal and social conditions. Attitude of social responsibility have purposes to build the organization’s reputation. Some ways is used to reach attitude of social responsibility, one of them was doing from the social campaigns. Campaign programs agenda is used to empower public as well as organizational member itself.

Actions (login required)

View Item