Noviana, Monica (2019) ANALISIS TANGGUNG JAWAB ENDORSER ATAS KERUGIAN KONSUMEN AKIBAT INFORMASI MENYESATKAN PRODUK PEMUTIH KULIT YANG DIIKLANKANNYA MELALUI MEDIA SOSIAL INSTAGRAM. S1 thesis, UAJY.
|
Text (HALMAN AWAL)
HK120730.pdf Download (4MB) | Preview |
|
|
Text (BAB I)
HK120731.pdf Download (260kB) | Preview |
|
![[img]](http://e-journal.uajy.ac.id/style/images/fileicons/text.png) |
Text (BAB II)
HK120732.pdf Restricted to Registered users only Download (1MB) |
|
|
Text (BAB III)
HK120733.pdf Download (284kB) | Preview |
Abstract
This research is entitled analysis of endorser's responsibility for consumer losses due to misleading information on skin whitening products advertised through social media instagram. The purpose of this study is to determine endorser's responsibility for consumer losses due to misleading information about skin whitening products advertised through Instagram social media. This research is normative legal research. Based on the analysis that has been explained, it can be concluded that endorsers are jointly responsible for the losses suffered by consumers because of misleading information about advertising skin whitening products displayed through Instagram social media and consumers can demand compensation based on illegal actions based on Article 1365 Civil Code and Article 20 Consumer Protection Law.
| Item Type: | Thesis (S1) |
|---|---|
| Uncontrolled Keywords: | responsibility, endorsers, losses, consumers, advertising. |
| Subjects: | Ilmu Hukum > Ekonomi Bisnis |
| Divisions: | Fakultas Hukum > Program Studi Ilmu Hukum |
| Depositing User: | Editor UAJY |
| Date Deposited: | 16 Jan 2020 01:19 |
| Last Modified: | 16 Jan 2020 01:31 |
| URI: | http://e-journal.uajy.ac.id/id/eprint/20913 |
Actions (login required)
 |
View Item |
