Items where Author is "Chrisma Adyatami, Stella"

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Article

Chrisma Adyatami, Stella (2015) THE EFFECTS OF CELEBRITY ENDORSEMENT ON CONSUMERS’ ATTITUDE TOWARDS THE BRAND AND PURCHASING INTENTION. . pp. 1-15.

Thesis

Chrisma Adyatami, Stella (2015) THE EFFECTS OF CELEBRITY ENDORSEMENT ON CONSUMERS’ ATTITUDE TOWARDS THE BRAND AND PURCHASING INTENTION. S1 thesis, UAJY.

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