Items where Author is "Prakosa, Marselinus Andi "

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Prakosa, Marselinus Andi (2015) EFEKTIVITAS IKLAN dengan ENDORSER JKT48 BERDASARKAN ELEMEN - ELEMEN JINGLE IKLAN (STUDI EKSPERIMENTAL TENTANG PENGUKURAN EFEKTIVITAS IKLAN TELEVISI DENGAN ENDORSER JKT48 BERDASARKAN ELEMEN MEMORABILITY, MEANINGFULNESS, LIKABILITY, ADAPTABILITY, PROTECTABILITY PADA MAHASISWA UNIVERSITAS ATMA JAYA YOGYAKARTA). S1 thesis, UAJY.

Prakosa, Marselinus Andi (2015) Efektivitas Iklan Dengan Endorser JKT48 Berdasarkan Elemen - Elemen Jingle Iklan. .. pp. 1-10.

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