Items where Author is "Puspitasari, Katarina Yekti"

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Thesis

Puspitasari, Katarina Yekti (2011) PENGARUH TINGKAT TERPAAN IKLAN TELEVISI AQUA DAN TINGKAT PENGETAHUAN PRODUK TERHADAP LOYALITAS MEREK (Study Eksplanatif Tentang Pengaruh Terpaan Iklan Televisi AQUA Versi “It’s In Me” dan Tingkat Pengetahuan Produk Terhadap Loyalitas Merek pada Friends di Situs Jejaring Sosial Facebook AQUA). S1 thesis, UAJY.

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