INDONESIA

Yudarwati, Gregoria Arum (2018) INDONESIA. In: Asian Perspectives on the Development of Public Relations : other voices. PALGRAVE MACMILLAN, pp. 48-62. ISBN 978-1137-908 14-7

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Abstract

The history of PR in Indonesia is presented within five different time periods. The first is the emergence of Indonesia (1900–42), which portrays the nationalism movements led by some influential figures to build the nation’s identity. The second period is the Japanese Occupation era (1942-45), in which Japan employed PR techniques to gain trust from Indonesians in order to support its economic and political aims. The third period is the Soekarno era (1945-66). Soekarno is the first president of Indonesia. This section discusses Soekarno’s use of propaganda in order to gain legitimacy from the Indonesian public as well as the international world. This was followed by the New Order era (1966-98), when Suharto, the second president of Indonesia, ruled Indonesia for 32 years. Finally, the fifth period is the Reformation era, in which Indonesia has experienced a democratic atmosphere.

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